[Autumn Summit] – The Shandong Regional Summit of Nongda Fertilizer was held with great fanfare.
Release Date:
2019-07-03
Technological innovation drives transformation, and shared benefits secure a brighter future!
On June 30, Nongda Fertilizer Industry held its 2019 Shandong Regional Autumn Marketing Summit in Feicheng, under the theme “Beneficial Microbes Soar, Innovation Shapes the Future.” Chairman Ma Xuewen, Marketing General Manager Song Huabing, Shandong Regional Marketing Director Zhang Chengyin, along with more than 100 distributors from across Shandong, gathered at the foot of Mount Tai to discuss fertilizer-related matters in a spirit of camaraderie and shared enthusiasm.
At the meeting, Ma Xuewen delivered a speech titled “Technological Innovation Drives Transformation; Shared Benefits Secure the Future.” He emphasized that, under the influence of national policies and industry trends, new‑type fertilizers are bound to replace traditional ones, and the strategic importance of humic‑acid‑based fertilizers will become even more pronounced. Nongda Fertilizer Industry will continue to strengthen innovation and transformation, staying true to its mission of helping more farmers achieve greater economic returns. By integrating industry, academia, research, and application, the company will adopt a sustainable development model, offering comprehensive, multi‑dimensional services through “high‑quality products + excellent service + sound financial solutions.” General Manager Ma expressed his hope that distributors will join forces with Nongda Fertilizer Industry to build a community of shared interests, promoting Nongda’s humic‑acid products—known for their exceptional cost‑effectiveness—to an even wider base of farmers.

At the meeting, Nongda Fertilizer Industry presented awards for overall sales growth, key product promotion, new‑product rollout, and product‑mix transformation.




At the meeting, Nongda Fertilizer Industry unveiled its “Hui Zhongtian” agricultural big-data service platform—developed in collaboration with Nanjing Shuxi Technology—aiming to provide enhanced services to its extensive network of distributors through this app.

At the conference, Nongda Fertilizer unveiled a range of new autumn‑season products, including “Wutian Calcium Soil,” “Anjiali Leaf,” “Fengshui Soil Conservation,” and “One Top, Three Stars,” each tailored to specific regions such as wheat‑growing areas, garlic‑producing zones, and vegetable‑fruit cultivation areas. These innovations not only feature redesigned packaging but also deliver groundbreaking functional benefits. According to reports, the products offer unique advantages in soil improvement and fertility enhancement, enhanced drought resistance, and pest control. Following the launch, they immediately captured the keen interest of the attending distributors, who eagerly sought more information and pledged to actively promote them.

Zhang Chengyin, Regional Director of Shandong, summarized the first-half performance and outlined prospects for future development.
This conference concluded successfully, filled with laughter and abundant achievements. Looking ahead, Nongda Fertilizer Industry remains committed to working hand in hand with our valued customers to drive innovation, achieve mutual success, share common interests, and forge ahead together—through thick and thin—celebrating continued triumphs.
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