The company’s “Nongda” trademark has successfully passed the renewal review for Shandong Province’s Well-Known Trademark designation.
Release Date:
2015-12-20
Recently, the company’s “Nongda” trademark successfully passed its third renewal review by the Shandong Provincial Administration for Industry and Commerce, with a validity period of three years. The “Nongda” trademark was first recognized as a Shandong Provincial Famous Trademark in November 2006 and has since been successfully renewed twice—in 2009 and 2012. This June, the company proactively organized the renewal process, and after six months of rigorous evaluation, the “Nongda” trademark secured its third renewal. A trademark is an important intangible asset for a company; a brand serves as the hallmark of a product, while a famous trademark signifies that the product enjoys public recognition and competitive strength. According to available information…
Recently, the company’s “Nongda” trademark successfully passed its third renewal review by the Shandong Provincial Administration for Industry and Commerce, with a validity period of three years. The “Nongda” trademark was first recognized as a Shandong Provincial Famous Trademark in November 2006 and has been successfully renewed twice, in 2009 and 2012. This June, the company proactively organized the renewal process, and after six months of rigorous examination, the “Nongda” trademark was approved for its third renewal.
Trademarks are a company’s vital intangible assets; a brand serves as the hallmark of a product, while a well-known trademark signifies a product’s public recognition and competitive edge. According to available data, this year across the province, 994 applications for renewal of well-known trademarks were submitted, of which 771 met the renewal requirements and were approved, while 283 did not meet the requirements and were therefore not approved.
The successful renewal of the “Nongda” trademark marks the company’s continued strong reputation and high brand recognition within the industry. Moving forward, the company will fully leverage the value of its well-known trademarks, renowned trademarks, and flagship products, continuously enhance product quality, safeguard its corporate image and credibility, elevate its visibility and influence, and drive further growth and expansion.
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