The Agricultural University Fertilizer Industry’s new product launch event for its mineral-source humic and fulvic acid series was a resounding success.
Release Date:
2018-06-30
Technological innovation, product optimization, service upgrades, and market expansion—all are aimed at joining forces with numerous fertilizer companies to grow and strengthen the humic acid fertilizer industry, creating a win-win future.
Bestow the Golden Elixir upon the Earth.
— Congratulations on the resounding success of the Nongda Fertilizer Industry’s new product launch event for its mineral-source fulvic acid and humic acid series!
On June 30, Nongda Fertilizer Industry held a grand “Mineral‑Source Humic Acid Agricultural Application Training Conference and New Product Launch Event for Nongda Fertilizer’s Humic Acid Series” in Feicheng, Shandong, under the theme “By the Water’s Edge, Transforming Potassium Across the Land.” The event brought together more than 200 attendees, including Li Rong, Director of the Ministry of Agriculture’s Farmland Quality Monitoring Center, and Zeng Xiancheng, Honorary President of the China Humic Acid Industry Association, as well as representatives from humic acid water‑soluble fertilizer suppliers and users of humic acid fertilizer product lines.
“Enabling more farmers to achieve greater economic returns” has always been the corporate mission upheld by Nongda Fertilizer. As the builder of the Ministry of Agriculture’s Key Laboratory for Humic Acid Fertilizers and as a leading brand in China’s humic acid fertilizer sector, Nongda Fertilizer continuously pursues technological innovation, product optimization, service enhancement, and market expansion—all to join forces with numerous fertilizer companies in strengthening and expanding the humic acid fertilizer industry, fostering mutual success, and making its due contribution to China’s agricultural development.
In his address, Ma Xuewen, Chairman and General Manager of Nongda Fertilizer Industry, stated that the company will proactively respond to national directives and industry association calls, taking it as its mission to usher in a new era of “Fertilizer Industry 4.0” through the integration of humic acid with macro-, meso-, and micronutrients. He also emphasized the company’s commitment to vigorously advancing the “Clean Soil, Safe Food Initiative,” striving to make Nongda Fertilizer Industry a thoughtfully designed fertilizer producer and a leader in the fertilizer sector.
Li Rong, Director of the Farmland Quality Monitoring Center of the Ministry of Agriculture, delivered a keynote report titled “The Functions of Potassium Humate and Its Agricultural Applications.” Drawing on his observations in Tibet, Li Rong outlined the current state of soil conditions and highlighted the functions of potassium humate as well as its applications in agriculture.
Zeng Xiancheng, Honorary President of the China Humic Acid Association, delivered a presentation titled “Humic Acid and Potassium—The Noblest of Fertilizers,” focusing on the role of potassium fertilizers in China’s agriculture and subsequently introducing the “organic–inorganic nutrient‑supply theory” of potassium humate.
Finally, Zeng Xiancheng recited his poem “Appreciating the Three Perspectives,” extending his congratulations on the conference’s resounding success!


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