Jinxiang customers visited the factory for a study tour and placed an order for 1,000 tons of fertilizer.

On July 5, 2017, the Southwest Shandong Company organized a visit for more than 70 customers from Jinxiang to its facilities for on-site learning. The company’s Chairman, Ma Xuewen, Director of the Marketing Center, Qin Fei, and Manager of the Southwest Shandong Company, Wang Dewen, among others, attended the meeting.

Ma Xuewen, General Manager of Nongda Fertilizer Industry, welcomed the guests in attendance and highlighted the company’s robust R&D capabilities and its commitment to innovative development. Mr. Ma emphasized that Nongda Fertilizer Industry deeply understands the needs of crops, fertilizers, and soils, as well as the harmonious interplay among these three elements. The company is dedicated to researching next‑generation fertilizers, particularly humic acid‑based products, and remains steadfast in pursuing a path of innovation and sustainable growth. In line with the latest national supply‑side policy requirements, Nongda Fertilizer Industry has leveraged technological advances in humic acid‑based fertilizers to conserve agricultural resources, reduce carbon emissions, and enhance nutrient use efficiency. Looking ahead, the company will continue to develop superior products, strengthen partnerships with distributors, and serve farmers, striving for mutual success.

At the meeting, Teacher Li, a senior agronomist at Nongda Fertilizer Co., Ltd., gave a detailed presentation on the company’s products. His witty and humorous delivery deepened the audience’s understanding, earning continuous praise from the attending distributors.

Qin Fei, Director of the Marketing Center at Nongda Fertilizer Industry, provided an in-depth explanation of the company’s marketing philosophy. By outlining the company’s strategic direction, he reinforced dealers’ confidence in Nongda Fertilizer Industry. Drawing on his extensive market‑research experience, Director Qin developed a tailored marketing approach and delivered a dynamic training session that left the attendees highly informed and greatly benefited.

Amid a warm and festive atmosphere, Wang Dewen, manager of the Southwest Shandong Branch, further refined the company’s product differentiation strategy. Dealers responded with great enthusiasm, placing on‑site orders for more than 2,000 tons and securing payments totaling over RMB 5 million.

The convening of this conference has strengthened ties among manufacturers, bolstered distributors’ confidence, and further energized the development of Nongda Fertilizer. With such a loyal customer base, Nongda Fertilizer will remain deeply grateful, steadfastly upholding its historic mission to “enable more farmers to access higher‑quality fertilizers,” proudly championing its position as “China’s leading brand in humic acid fertilizers,” and working hand in hand with partners to achieve mutual success and serve agriculture, rural areas, and farmers.