To enable more growers to obtain greater benefits
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Creating a model of powerful collaboration between postal enterprises.


Release Date:

2008-07-01

Nongda Fertilizer Industry and China Post have entered into a strategic partnership, ushering in a new chapter of development.

At the end of June, Shandong Agricultural University Fertilizer Technology Co., Ltd. held a promotional event for its agricultural controlled-release fertilizer project at the Yuzuo Hotel in Tai’an City. During the event, Ma Xuewen, Chairman and General Manager of the company, outlined the promising prospects of collaboration between the enterprise and China Post Logistics. He noted that China Post Logistics, upholding the century-old traditions of the postal service, leverages its nationwide network and a five-tier logistics and marketing system spanning provincial, municipal, county, township, and village levels to build a modern logistics platform. This enables it to provide enterprises with reliable, comprehensive logistics services, thereby not only expanding the scope of postal services but also steadily strengthening the postal sector and enhancing its image in rural areas. Shandong Agricultural University Fertilizer Technology Co., Ltd. is the only university‑affiliated high‑tech enterprise in China that integrates industry, academia, and research. Relying on the technological expertise of Shandong Agricultural University and supported by its Fertilizer Research Institute, the company develops a series of high‑quality, highly efficient, crop‑specific formulated fertilizers tailored to the growth characteristics of different crops and local soil conditions, thus boosting farmers’ agricultural productivity. In short, the partnership between China Post and our company represents a wise choice for both parties—a mutually beneficial arrangement that capitalizes on each other’s strengths and fosters shared development. The key advantages include: first, accelerating the dissemination and application of cutting‑edge agricultural technologies while significantly improving the quality of agricultural inputs; second, streamlining distribution channels, reducing market‑operation costs for businesses, and delivering tangible benefits to farmers; and third, ensuring product quality, preventing fraudulent practices that harm farmers, and safeguarding their legitimate interests.

Yu Mingqiang, Project Manager at Shandong Provincial Postal Logistics Company, set forth requirements for strengthening the sales of “Nongyou”-branded products from Nongda Fertilizer Co., Ltd. Ma Yuzeng, Deputy General Manager of Nongda Fertilizer Co., Ltd., provided an overview of the company, while Deputy General Manager Ding Fangjun outlined the research and development process of controlled-release fertilizers and presented the project. Attendees also visited and inspected Nongda Fertilizer Co., Ltd.

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