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Vast agricultural prospects and a promising future—regional champions have gathered in Xi’an to compete for a dream fund of 100,000 yuan!


Release Date:

2024-03-19

On March 17, the grand finale of the 9th “Nongda Humic Acid Cup” Extraordinary Agricultural Products China Championship, hosted by the Key Laboratory of Humic Acid Fertilizers under the Ministry of Agriculture and Rural Affairs and strongly supported by Shandong Agricultural University, the China Humic Acid Industry Association, and other organizations, was solemnly held at the Jianguo Hotel in Xi’an. The event was co-organized by the Agricultural Science Channel of Shandong Radio and Television and Shandong Nongda Group.
Over the course of a year, Nongda Group traversed one regional competition after another, culminating in the selection of nine champion contestants. Today, they have gathered in Xi’an, bringing with them their premium products to showcase their unique appeal: the crisp, sweet flavor of Tianshui apples; the juicy, plump flesh of Mengyin peaches; the lusciously sweet and tender watermelons from Yongqiao, Taihe, and Dongchangfu; the poetic essence captured in every grain of Lingbi soybeans; as well as the exceptional quality of Chengde potatoes, Tongliao corn, and other agricultural specialties.
At the conference, Zeng Xiancheng, Honorary President of the China Humic Acid Industry Association, delivered an enthusiastic address. He emphasized that food security is always paramount in politics, and that fertilizers—often referred to as “food for food”—are of self-evident importance. Led by Nongda Group, the humic acid fertilizer sector has spearheaded nationwide efforts, achieving outstanding results and making a significant contribution to agricultural development.
Liu Jianjun, Deputy Director of the Agricultural Science Channel at Shandong Radio and Television Station, led attendees in reviewing the event’s journey from Shandong to the national stage, noting that it has become a benchmark for large-scale public‑interest initiatives focused on agriculture, rural areas, and farmers. He emphasized that the robust capabilities of Nongda Group, combined with the creative programming of Shandong TV, have jointly propelled agricultural development and yielded significant results.
Following that, the nine champion contestants took to the stage one after another to deliver speeches and rally support. Their presentations were brimming with passion and confidence, highlighting the unique qualities and competitive advantages of their respective agricultural products. At the event, hosts from five provinces—Shandong TV’s Agricultural Science Channel, Jiangsu Provincial Radio and Television Station, Agri‑Forestry Satellite TV, Anhui Radio and Television’s Agriculture and Science Education Channel, Hebei Radio and Television’s Farmers’ Channel, and Inner Mongolia Radio and Television’s Agriculture and Animal Husbandry Channel—joined forces on stage to collectively champion the agricultural specialties of their hometowns. Their infectious enthusiasm added even more vibrancy and energy to the competition.
After a fiercely contested showdown, the overall champion was crowned: Sun Suifeng, the regional apple‑division winner from Tianshui, Gansu. Let’s congratulate Sun Suifeng on claiming the grand title and securing the 100,000‑yuan prize!
Since its inception, the “Nongda Humic Acid Cup”—an extraordinary agricultural competition—has steadily grown in influence. The event has not only identified and nurtured a cohort of outstanding farmers but has also yielded significant achievements in advancing agricultural development.
Chairman Ma stated that Nongda Group will further deepen the integrated collaboration among industry, academia, research, and service, strengthening close partnerships between research teams, universities, and agricultural producers. Together, they will accelerate the commercialization of cutting-edge scientific and technological achievements, ensuring these innovations serve the development of modern agriculture more swiftly and effectively.
At the event, the 10th “Nongda Humic Acid Cup” Extraordinary Agricultural Products China Champions Challenge was officially launched. Nongda Group will continue to build platforms and optimize the business environment, providing growers with more opportunities for showcasing their work and exchanging ideas, so that their ingenuity and hard work may shine even more brightly on this vibrant land.
Let us join hands and move forward together, writing a new chapter in the development of modern agriculture and contributing our wisdom and strength to rural revitalization and the building of a strong agricultural nation!

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