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The 10th “Extraordinary Agricultural Products” event: the Huai’an Euryale ferox competition has officially kicked off, with the “ginseng of the water” paving the way for a new chapter in prosperity.


Release Date:

2024-03-29

Building the reputation of the Euryale ferox industry is our original aspiration and mission.

In the shimmering waters,
Each one, known as “ginseng of the water,” is a water chestnut.
It is quietly emerging as a new source of hope for helping farmers achieve prosperity.
In 2024, the registration for the Huai’an Gorgon Fruit–themed leg of the 10th “Extraordinary Agricultural Products” China Champions Challenge has officially kicked off. This precious ingredient—known as one of the “Eight Immortals of the Water,” and also called “chicken-head rice”—is drawing increasing attention with its unique charm.
As a loyal customer of Nongda Group, President Zhu is fully confident in the future prospects of the gorgon fruit industry. He firmly believes that, with the support of the platform established by Nongda Group and the high‑quality technology and service backing provided by its humic acid products, this niche sector is poised to unlock even greater opportunities for growth.
To further boost the development of the water chestnut industry, on March 29, the Huai’an regional qualifying event for the 10th “Remarkable Agricultural Products: China Champions Challenge” hosted by Nongda Group was held with great fanfare. More than 300 leading water chestnut growers gathered to take part in this prestigious occasion. The event was organized by Shandong Radio and Television Station, co‑organized by Shandong Nongda Group, and received technical support from the National Agricultural Technology Extension Center, the China Humic Acid Industry Association, and Shandong Agricultural University, as well as extensive media coverage—laying a solid foundation for the water chestnut sector’s nationwide expansion.
Meng Xiangyu, Director of the East China Region at Nongda Group, delivered an enthusiastic address at the conference: “Elevating the reputation of the Euryale ferox industry is our original aspiration and mission. In the previous national finals, television stations from six provinces joined forces to promote Euryale ferox, successfully raising its profile nationwide. Although its cultivation is unevenly distributed across the country and its market performance still has room for improvement, the crop itself boasts immense value and vast prospects for development. Nongda Group is proactively building platforms for Euryale ferox growers in Huai’an District, providing high‑quality products and services to boost yields, fostering exchanges and collaboration among farmers, and jointly driving the growth of the Euryale ferox industry.”
Amid the eager anticipation of all distributors and farmers, Cui Xiangyong, Manager of the Marketing Department at Nongda Group, took to the stage to announce the evaluation criteria for the Euryale ferox selection contest. The rules cover multiple aspects, including fruit quality, yield, and cultivation techniques, with the aim of providing a comprehensive and objective assessment of each participant’s efforts and achievements. We look forward to witnessing even more outstanding performances in the upcoming competition.
As the kickoff meeting progressed, the atmosphere on site grew increasingly energized. Chen Yonghao, a senior agronomist at the Key Laboratory of Humic Acid Fertilizers of the Ministry of Agriculture and Rural Affairs, delivered an insightful lecture on high‑quality cultivation and fertilization management techniques for Euryale ferox, from which the farmers greatly benefited. Mr. Zhu, a seasoned veteran in Euryale ferox cultivation, also shared his practical experience and technical insights, earning warm applause from the audience.
As the conference drew to a close, Gao Kai, manager of the Northern Jiangsu Branch of Nongda Group, announced a series of farmer‑friendly policies, bringing greater benefits and renewed motivation to water chestnut growers.
With the announcement of favorable agricultural policies, farmers flocked to the order‑placement area, and the total orders at this conference reached 1,000 tons. The successful hosting of the Huai’an Euryale ferox competition not only injected fresh vitality into the euryale ferox industry but also provided a platform for farmers to exchange ideas and learn from one another, thereby bolstering the sector’s robust growth.
We firmly believe that, through the joint efforts of Nongda Group and all our farmers, the water chestnut—known as the “ginseng of the water”—will surely shine even more brightly. We look forward to seeing all water‑chestnut growers expand and strengthen this industry, and we wish all registered contestants success and satisfying results in the competition!
 

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